Floret Online Workshop

Enrollment in the 2024 Floret Online Workshop will open in the fall of 2023. Be sure to add your name to our waitlist to be notified.

The course includes more than 150 videos on a password-protected site, plus a 290-page printed course book. Once the workshop kicks off, we release one module per week. For each of the six modules in the workshop, you'll watch multiple video lessons, which are broken down into bite-sized pieces, making it easy for you to go back and rewatch particular segments. As a student, you're also invited to join the Floret Learning Community, a private discussion group where you can submit questions for Erin and Team Floret to answer during the six weekly Q&A session videos.

Absolutely! We've had students from nearly 50 countries ranging from cool climates to very arid areas and everywhere in between successfully complete our course. The workshop covers the fundamentals of growing flowers on a small scale and includes core principles such as seed starting, plant propagation, and use of season extension structures that are applicable or easily adaptable to other climates. Plus, Floret’s marketing tutorials are relevant no matter where you live and grow flowers.

There are two main ways to take the course depending on your schedule.

Option 1: Follow along in real-time during the 6-week course (January 6 through February 17). If you’re following along this way you will be able to submit questions for the weekly Q&A sessions hosted by Erin and Jill and pose questions in the Floret Learning Community for our support team to answer.

Option 2: Go at your own pace. If you have a busy schedule, not to worry. You can work through the material at your own pace whenever you like. There is no specific time you need to log in to access the workshop content—it’s available whenever you are. While you won’t be able to submit a question for the weekly Q&A sessions, you’ll be able to watch them later since they are recorded.

Yes! We’ve had students with varying levels of farming and gardening experience complete the course, including many with no experience at all. For example, Mercedes Attig, a student in our 2020 workshop shared, “This is my first year, and the Floret training was essential. I’ve never even grown flowers before. I had zero experience and never would have been able to do this without the class. I gained at least 5–10 years of experience in 6 weeks.”

No. Experienced farmers, gardeners, and landscape professionals have greatly benefited from the course. The small-scale, high-intensity methods we teach are unique to the Floret Online Workshop and have helped experienced growers expand their production and make existing operations more efficient, productive, and profitable. Consider Cristina McCutcheon’s words: “I’ve been involved in the horticulture/agriculture industry for almost 20 years, and this is by far the best and most complete presentation of material I have seen. The fact that it also allows those of us who cannot take a break from our lives to attend lengthy programs or become interns is a gift beyond measure. I continue to return to the course offerings and continue to find them an invaluable resource as my farm evolves.”

Please see the Workshop Timeline section above. Once the workshop begins, we release one module per week for 6 weeks. Students have lifetime access to the workshop content, plus any new material we add to the course each year.

The gap between when registration ends and when the course begins allows us time to print and mail the course books to attendees around the world. Unlike other online courses, we will be sending out physical copies of the material, plus other goodies. We promise it will be worth the wait!

No, there is no extra fee for shipping the course book to you. The cost of the workshop materials is included in the cost of the workshop.

There are more than 150 videos, which cover everything from planning your growing area, to efficient harvesting and social media marketing. There are also tutorials on plant propagation, seed starting, irrigation, season extension, and so much more.

With the online format, we are now able to accommodate everyone who wants to participate as long as you register during the enrollment period.

We do not currently have plans to offer any on-farm workshops.

No, the course is offered as a complete flower growing workshop experience just once per year. As part of the Floret Online Workshop, Erin and Team Floret will go through the course modules with you. We'll also have a group of experienced farmer-florists who will be able to answer your questions and provide additional support.

The Floret Online Workshop is only available as a complete course. Individual modules are not available à la carte.

The workshop is hosted on a web-based platform, so you will need an Internet connection to take the course. You can access the content on your computer, smartphone, tablet, or other mobile devices.

As part of the course, students receive access to a custom Excel-based workbook and in order to use this planning tool, you will need to have or download Microsoft Excel. For students who prefer pen and paper over digital planning tools, we offer an alternative planning method that doesn't require any additional software.

There are also some planning activities within the program that require a few basic supplies such as poster board, glue sticks, graph and tracing paper, and markers or colored pencils.

No, unlike other online courses that restrict access to the content after a year, or only allow you to view it on one device, you will have lifetime access to all of the content and any updates we make to the course.

When registration is open, you can choose either the “Pay in Full” or “Pay Monthly” option to checkout.

The workshop provides detailed instruction on making and packaging mixed bouquets and flower bunches, but the course does not include wedding-type design tutorials.

We do not include information about seed-saving in this course, however, we are currently working on some special resources we hope to share in the future.