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May 6th 2020

New to Floret? Start here

Written by
Floret

It’s been such a thrill to hear from so many people who have recently found us and are interested in filling their lives with more flowers.

I thought it would be helpful to tell you a little more about Floret and show you all the resources we’ve created to help you grow the garden of your dreams.

Our Story
In 2001 my husband Chris and I moved to the Skagit Valley, about an hour north of Seattle, to pursue a slower, simpler lifestyle where we could raise our children surrounded by nature.

Little did I know that the small backyard cutting garden I planted so many years ago would eventually turn into a thriving teaching farm and full-fledged seed company. You can read the full story here.

Free Mini Courses & the Floret Online Workshop
Throughout the year, we offer Floret Mini Courses, which are free video tutorials that demonstrate the techniques we use to grow and harvest flowers on a small scale. These video classes are free, but registration is required. To see what’s coming up and to join in, please click here.

Every fall we open up registration for the Floret Online Workshop. This six-week intensive online learning program is focused on growing cut flowers on a small scale. The Floret Online Workshop is offered just once per year and covers everything I’ve learned about growing great flowers and building a successful flower business on just 2 tiny acres. Here’s where you can join the waitlist for the workshop.

To learn more about our free mini courses and the Floret Online Workshop, make sure to sign up for our newsletter.

Floret Books
In 2017 I wrote my first book, Floret Farm’s Cut Flower Garden. In it, you’ll find easy-to-follow steps for planting, cultivating, and harvesting more than 175 varieties of flowers.

In 2020 my second book, Floret Farm’s A Year in Flowers, was released. This book picks up where Cut Flower Garden left off and teaches you everything you need to start making your own incredible arrangements, whether you’re harvesting flowers from the backyard or sourcing ingredients at the local market. A Year in Flowers even made the New York Times Bestseller list!

In March 2021, my third book, Floret Farm’s Discovering Dahlias, will be released into the world. This book, brimming with gorgeous photos taken by my husband, Chris, will teach you everything you need to know about growing and arranging with this beloved cut flower. The book also features a Variety Finder showcasing 360 of my very favorite dahlia varieties grouped by color.

Floret Resources
If you’re new to growing cut flowers, be sure to check out our resource library. Over the years, we’ve created dozens of photo-filled how-to posts that cover everything from soil preparation, to seed starting, growing plants using landscape fabric, variety selection, harvesting and vase life tricks for hundreds of varieties, and so much more. Some of our most popular resource posts include:

How to Start Flowers from Seed

How to Prepare Your Soil

How to Grow Dahlias

How to Grow Ranunculus

How to Grow Zinnias

Discovering Dried Flowers

Floret Blog
I’ve been documenting everything I’ve learned over the past 15 years on the Floret Blog. In the early days of Floret, I challenged myself to write a blog post every day for a year in hopes of becoming a better writer so I could one day write a book.

The blog takes you behind the scenes here on the farm and is filled with hundreds of helpful posts about what I’ve learned growing flowers and growing a small farm-based business.

Here are some of the most popular posts to check out:

Six Important Questions to Answer Before You Get Started Growing Flowers

How to Grow More Flowers than You Ever Thought Possible

Heat-loving Flowers and FoliageFloret Seeds
Cut Flower Garden featured some of the most stunning cut flower varieties I’ve ever grown, many of which were only available to professional growers at the time. I wanted readers to be able to grow the same flowers they saw in the book, so I decided to develop our own line of Floret Seeds.

In our online shop, we now offer more than 400 hard-to-find flower varieties sourced from the finest seed breeders in the world, as well as varieties grown and bred right here on the farm. We also sell signed books, gifts, and specialty tools and supplies.

We offer limited quantities of our products at specific times of the year, and they always sell out fast. Be sure to check out our availability schedule to learn when our products go on sale, and mark your calendars so you snag your favorites.

Bouquet in paperFarmer-Florist Collective
Though we no longer sell cut flowers, part of Floret’s mission is to connect growers with people who want to buy local blooms. Our online directory, Floret’s Farmer-Florist Collective, can help you find flowers quickly and easily, both in your area and where your loved ones live.

The Collective is inclusive and accessible on a global level. With more than 2,200 members, it’s the largest local flower directory in the world—and it’s free to use and join.

The flower farms, florists, and farmer-florists listed in the directory are all part of the global seasonal flower movement. Every member of the Collective has pledged to highlight local, seasonal flowers and to use sustainable growing and business practices whenever possible.

Documentary Television Series
More than two years ago we began the journey of filming a documentary series about our farm for the new Magnolia Network. You can read more about the project here.

I’m thrilled to share that all four episodes of Growing Floret are finally available on discovery+. For all the details about this exciting project and how to tune in, visit the new show page on our website to learn more.

Make sure you’re signed up for our newsletter to stay in the loop and hear about all the happenings on the farm.

I’m so glad you’ve found us, and I’m so excited to share more of our flower-filled journey with you.

31 Comments

  1. Tidyboy on

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  2. Roxanne Koehler on

    I would like to enter the drawing for the Bog Boots. I love your site and I love Bog boots.
    Thanks, Roxanne

    Reply
  3. T Lee on

    We are wanting to plant an English style garden. Do you think you might be writing about this type of garden in the future?

    Reply
  4. Ginger Buyer on

    I was doing finishing as an afterthought and really planting bloom gardens for individuals in their terraces and afterward was attempting to sort out what I could do at home with the children, something innovative, something to do with cultivating.

    Reply
  5. grace howell on

    that’s amazing.. love the stories, the show, the flowers are beautiful, i’m very inspired to gardening. hope they show new things on t.v. love it

    Reply
  6. Leigh Schroenn on

    I was also wondering what you do with all of the flowers you grow if you no longer do cut flowers?

    Reply
    • Team Floret on

      Hi Leigh! Most of the flowers we grow are now for seed crops.

  7. Debbie Gramling on

    I was surprised to read you no longer sell cut flowers. What do you do with all the flowers you grow?

    Reply
  8. Rachel B. on

    I saw your first episode on magnolia network and I immediately got up and wrote down a list of my dreams, one includes “buy a plot of land and grow a hobby farm garden of flowers, fruits and vegetables.” I have been a gardener for some time on the western slope of Colorado. I have no training or schooling on gardening and the soil around here can be very difficult with alkaline issues and rocks so many many rocks!!! Not to mention the clay. I am a small business owner and mother of two who dealt with the reality of poverty as well, I started a small cleaning business to make ends meet while I was teaching early childhood education and going to college for my degree as a single mother. The cleaning business took off and eventually I quit my real job and now manage my crew of janitors and housekeepers. It’s not glamorous and it’s not my dream but, I am inspired and truly thankful for your work. It has motivated me to follow my dreams. I am refreshed and renewed by your story of triumph. Keep on keeping on, God bless you and your family.

    Reply
  9. James Brown on

    Hi, this is exactly what I was looking for. Thanks for sharing this great information that is very interesting!
    https://grademiners.com/ you can also visit our website if you need any writing help for your studying.

    Reply
  10. Carol on

    Tool belt pictured. Is that available to purchase and where?

    Reply
  11. We obviously like change - Peanut Butter Grits on

    […] decided to start with ducks first before chickens. My goal for the garden this spring/summer is a Cut Flower Garden (yes, this is where I will ordering all my flower and pumpkin seeds), as well as growing all the […]

    Reply
  12. Halle R on

    I have a 10×4 raised bed that I’m wondering how to get flowers to bloom in from early spring to fall. I live on the oregon coast and I planted zinnias, cosmos, and bachelor buttons. They are just blooming now in late August and I want to get flowers throughout the whole season. How should I plant them successively? Should I plant the later blooms in between the rows of the early blooms?

    Reply
  13. Linda Coad on

    My introduction came from Laura from Garden Answer and then I went to your website and learnt that you should water your flower seedlings from underneath. Makes sense and makes me realise why mine haven’t been successful yet. I love gardening networking. Be taught from people all around the world. I love it. Thank you for your story, I will continue to learn from your website 🥰

    Reply
  14. Becky Brawner on

    I found you through watching videos and FB posts by Laura from gardenanswer. So much networking in the gardening community. I’m in Fort Worth, Texas, which has extreme heat and typically drought in summer so I’m grateful to have the directory you provide for local offerings! Keep growing to make this a more beautiful planet!

    Reply
  15. Brandon Hartford on

    I saw you on the pages of Victoria Magazine as well as on YouTube at Garden Answer with Laura – You have such beautiful flowers and books ! God Bless !

    Reply
  16. Kim Gerardi on

    This was the best Mother’s Day gift from my kids!! Beautiful!!

    Reply
  17. Jill Adams on

    I read your story in the recent issue of Sunset Magazine. I was looking back through older issues and remembered reading about you when your farm was much smaller. So glad I picked up the recent magazine and am fascinated by your work. Such beautiful flowers … trying our best to raise sweet peas in Southern California as they were my mother’s favorite! Thank you!!

    Reply
  18. Pidge Tyson on

    What a beautiful gift you have given to the world! Thank You.

    I would also like to know if you have found a way to keep chipmunks and voles from eating tulip bulbs and daylily and peony blossoms. Our cats do a pretty good job of policing (we do garden organically!!!), but can’t see under the soil. Any suggestions are much appreciated. Thanks

    Reply
  19. Phyllis Barber on

    I am ready to order some bulbs, but couldn’t negotiate this website to do so. Maybe I’m early, but I would like to order before you are sold out. Please let me know how to proceed.

    Reply
  20. Barbara on

    How do you stake your dahlias? I was looking for a picture on your site but did not find one.
    Thanks

    Reply
  21. Laura on

    I didn’t realize you guys had stopped selling cut flowers! I wondered how you managed that and everything else. So, are all of the flowers you grow now for seed and research?

    Reply
  22. Cindy on

    Erin,
    Help! This is the first year that I am growing dahlias. I put them in pots, they were just starting to peek out of the soil when we had the polar vortex, yikes…in May! Talk about a last frost! It was cold here in Maryland, but not frosty and no, I did not cover my pots ( I know, what was I thinking) What I was thinking is that the soil would be warm-ish. The bits peeking out of the soil don’t look too happy with me (frost bitten). My husband thinks they will be fine, I have dahlia tubers on order for delivery this week…just in case. What say you?

    Reply

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